Apple iPhone can now access WOAI content

San Antonio WOAI television viewers will soon be able to watch local news, weather and sports content on their Apple iPhone.

Inergize Digital Media and DoApp Inc. released Mobile Local News, an application developed specifically for iPhone and iPod touch mobile digital devices. Through this application, television and radio stations, magazines, newspapers and other news providers can distribute text, images, photo galleries and videos to iPhones and iPods.

News 4 WOAI in San Antonio, KTVX in Salt Lake City and KLRT in Little Rock, Ark., are the first television stations to implement Mobile Local News, according to Inergize and DoApp. The Mobile Local News application can be downloaded through the Apple App Store at “4 WOAI.”

Consumers will also be able to share content by text, e-mail or through social networking site Twitter.

“With the current state of the economy, media companies are seeking opportunities to generate revenue by reaching consumers where they are most,” says Jason Gould, senior vice president and general manager at Inergize.

“Media companies leveraging Mobile Local News can reach consumers anywhere at any time through their iPhone and iPod touch mobile devices, providing monetization of consumer-requested content through mobile advertising.”

Inergize Digital develops integrated digital management systems that generate revenue for local media companies. DoApp develops consumer and business applications for Web sites, desktop computers and mobile devices. Both companies are based in Minneapolis.